super-sub

we’re taking sponsorship to the next-level

A Super-Smart bunch of Subject Matter Experts giving you global access to next-level thinking in partnership marketing. That’s why we’re Super-Sub. 

simple philosophy

Too many sponsorships fail where none should…

The thinking, data and diligence applied to other marketing investments is lacking in sponsorship. Our Learn, Plan & Play methodology ensures we’re best equipped to succeed, while keeping clients fully engaged in the process.

level-up

When things are perfect, we take it up a notch…

It’s easy to become more focussed on answering briefs or delivering campaigns rather than asking the bigger questions that actually drive results. “Level-Up” is an attitude and commitment to continually seek bigger impact.

bespoke teams

Different challenges require different skills…

Super-Sub is built to maximise the remarkable talent in the global marketing ecosystem. Rather than work with generalists, we ‘sub-in’ experts according to the specific needs and skills of the task at hand. No wastage, full smarts. Guaranteed.

CULTURE IS OUR PLAYGROUND

CULTURE IS OUR PLAYGROUND

"Super-Sub helped us architect a strategy and activation plan for our headline global F1 partnerships, but with the added complexity of it needing to bring together a much broader sustainability programme”.

“It goes without saying that they directed a rigorous, insight-led and highly creative process, but it was also enjoyable and the teams had a lot of fun collaborating. The result was a vibrant, energetic and relevant strategy and one that all the country groups voted as being their preferred choice vs those on the table from much larger agency groups.

This work is now the globally agreed strategy for our F1 partnerships. So when Super-Sub says they offer you game-changing thinking to power your existing teams, they absolutely deliver that".

Dan Sherwood. Chief Marketing Officer. Santander UK

“Sometimes, you come across a start-up that completely changes your perspective. Over the past few weeks, I’ve had the pleasure of working with Super-Sub as we dive into some incredibly exciting projects in sport and culture here in the UK”.

“Andrew and his team have truly transformed the way I think about shaping and approaching partnerships. Their bespoke approach to assembling teams tailored to specific challenges is not only innovative but also collaborative, transparent, and free of ego.

This has brought a newfound energy and engagement to my internal team like never before. I’m looking forward to sharing some of the amazing work we’ve been creating together in the near future”.

Daniel Michelson. Strategic Head of Marketing. LG Electronics

some recent work…

Contact Us

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